Customer education
PROJECT TITLE: Cloak Yoga and Wellness Interactive Video
TOOLS: Well Said Labs, Articulate Storyline and Canva
CLIENT: This project was created for a fictional Yoga and wellness studio.
DEVELOPMENT TIME: About 2 Days
PROJECT DESCRIPTION:
The studio’s marketing specialist was looking to draw in new customers. They wanted a piece that would inform customers about Yoga’s benefits. It had to be interactive and informative. This project incorporates hotspots and triggers to put the learner in the driver’s seat of the experience. It was developed in Articulate Storyline with additional designs created in Canva and the voiceovers generated through Well Said Labs.
PROJECT TITLE: Heritage House Informational 3D Video
TOOLS: Audacity, Microsoft Paint 3D and Power point
CLIENT: The project was created for Heritage House Candle Co in Baton Rouge, LA
DEVELOPMENT TIME: About 2 Days
PROJECT DESCRIPTION:
The owner wanted a video that she could use to inform customers on her social media about her candles. For this project, I created the 3D mock up in Microsoft Paint 3D and then transferred the mock up to Power point where the voiceover, music and animations were added.
PROJECT TITLE: Heritage House Scent Selector
TOOLS: Canva and Adobe InDesign
CLIENT: The project was created for Heritage House Candle Co in Baton Rouge, LA
DEVELOPMENT TIME: About 1 Week
PROJECT DESCRIPTION:
The owner found that customers often came in not knowing where to start when purchasing candles. Since she runs the store alone and often gets busy. She wanted a way for customers to self-service in the finding of the perfect candle. I decided that a module with candle profiles based on occasions, personalities and holiday movies would be appropriate. The final product is an interactive Adobe InDesign file that allows customers to navigate through the PDF clicking the occasion, persona or holiday movie style that they most identify with. The module is housed on the store’s self-service device. Upon the click, a candle profile and recommendation appears.